Home / Our Why
  • We are dedicated to creating really effective exercise programs for women, innovating minimalistic equipment and teaching teachers so they can share O44 with the world. O44 METHOD works like no other workout and we truly want everyone to have access to it.
  • We are devoted to continuous learning around wellbeing and committed to sharing information with you so that you can make the best decisions for your whole health.
  • We are on a mission to create a healthier planet and pledge to do our part by advocating for the health of our soil and resiliency of our food system.

The “O” | the Strength, Grace and Wisdom of Michelle Obama and Oprah.

The “44” | In numerology, the number 44 is about business, especially business related to building something to benefit many generations. The essence of the numerology number 44 is a focus on efficient and conscientious business building.